Recruiting is growing at a tremendous pace. What job board and referral search activity was before is now being aggressively replaced by Social Media Recruitment. Industry Experts predict that the next vertical to be aggressively placated in recruiting in the coming days is Mobile Recruiting.
Recruitment experts say that The Mobile is becoming an important tool in recruitment with each passing day. With users becoming tech-savvy at an increasing pace, Recruiting Organizations are trying to segment and leverage the usage of mobile space as a niche recruitment channel. However a mobile recruitment strategy should outline the following objectives if it’s to outlive its predecessors.
- Use Promotional messages as a Premium Recruiting Channel: – SMS or short messaging service, WAP, Server messages should be used as a recruiting channel by recruiters to attract talent. The reason being Users are more accessible in their mobile than online networks.
- Use Mobile as a Candidate Sourcing Channel: – With GPRS, Internet as an open source tools on the Mobile. Recruiters can now provide real-time job updates and thereby source qualified candidates into their CRM. This helps them to grow their recruitment database and thereby close more candidates as compared to other channels. Phone applications enabled in 3-G phones are the best tool for a successful mobile recruitment strategy.
- Enable RSS updates in your Mobile for Live Job updates: – Recruiters can go a step ahead to enable RSS (Syndication updates of New Job openings) to attract top quality candidates via mobile. The reason being Phones are becoming more impressive in the browsers to view web pages and receive spontaneous updates.
Mobile Recruiting is a must to include in your recruiting strategy as the future of recruiting is going mobile. With Social media supporting Mobile, We can say that the future of recruiting is going to witness a dramatic change in terms of recruiting efforts.